April 2015

offline & online marketing

Why merging offline & online marketing is a must for local businesses

Business Tips, Marketing & Advertising

Is the future solely digital? In answer, you can be forgiven for affirming the notion that the only way forward for any business, big or small, established or newly established, is digital. In other words, every marketing activity you undertake is online, and online only; from sending out countless tweets to updating your status on […]

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offline & online marketing

Why merging offline & online marketing is a must for local businesses

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strategy

How to create the perfect trade show strategy

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Tradeshows, along with conferences and exhibitions, are brilliant ways for a business to market themselves either to new customers, or to market a new product or service, proving you have a trade show strategy. However, simply bowling on up and unfurling your tradeshow banners is simply not enough. Like all marketing activities, you need a […]

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exhibition

Exhibition checklist – what marketing materials should you bring to your exhibition?

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Creating marketing materials and give-aways for an upcoming exhibition is important and is something that here at Colour Graphics we create for customers all the time. But, are you getting the most from your products? Are they are effective as you think they are? What material do you need to take to an exhibition anyway? […]

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